BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20211120T190000Z DTEND:20211120T220000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:First Light Holiday Celebration 2021 DESCRIPTION:About First Light\n\n\n\nFor decades Brookline has celebrated "First Light Holiday Celebration." Prior to the pandemic\, this family-friendly event was hosted in our business districts from 5:00 to 8:00 PM to usher in the winter holidays. Individuals and families visited 50 businesses where they enjoyed live entertainment\, got giveaways\, and sampled food. Visit the First Light website!\n\n\n\nLast year we could not gather in businesses due to health concerns. The Chamber moved First Light to an online platform. This year\, though many are vaccinated\, young school age children are not\, and comfort levels vary. We're hosting a hybrid of online\, in-business in-person\, and outdoor community gathering.\n\n\n\nParticipating businesses are responsible for developing their own programming. Hosts must register and fill out the host registration form by the November 1st deadline.\n\n\n\nFor Entertainers\n\nAre you a Brookline performance group or entertainer? Would you like to participate in First Light but you're not sure where? Fill out this spreadsheet with your information to be matched with a host business!\n\n\n\nWindow Decorating Contest\n\nDeadline: Tuesday\, November 16th\n\nTo participate:\n\n\n \n Take a selfie at your favorite business' decorated window\n \n \n Post on Instagram\, Twitter\, or Facebook and tag the business and use #FirstLightBrookline\n \n\n\nPrizes:\n\n\n \n Blog feature on Discover Brookline\n \n \n Recognition on the Chamber's Social Media pages\n \n \n Gifts cards! Including a facial at Dream Spa Medical in Coolidge Corner\n \n\n\nWould your business like to contribute a gift card for the Window Decorating Contest?\n\nWe'll advertise your business here. Just contact: Debbie@Brookline Chamber.com by Friday\, October 22nd\, or send the gift card to: Brookline Chamber of Commerce\, 251 Harvard Street\, #1\, Brookline\, MA 024446\n\n\n\n \n\nOptions for Business Participation (something for everyone!):\n\n\n \n Online offering (like last year)\n \n \n Online offering and host in person at your business\n \n \n Online and represent your business at a table at the outdoor gathering\n \n \n Online\, host in person at your business\, and presence at the outdoor gathering\n \n\n\n \n\nSponsorship Options:\n\n\n\n$2\,500 First Light Leader\n\n50 words about your business on First Light registration page\n\n50 words about your business on First Light website\n\nFeatured on Discover Brookline blog post about First Light\n\nAll sponsor benefits included in First Light Friend - First Light Promoter\n\n\n\n$1\,500 First Light Promoter\n\nLogo on Town Kiosk poster\n\nLogo on TAB ads\n\nAll sponsor benefits included in First Light Friend - First Light Fan\n\n\n\n$750 First Light Fan\n\nLogo on promotional materials for First Light\, including Posters in businesses\,Soofa signs\, e-newsletters\, promotional graphics\n\nTagged in social media: Instagram\, LinkedIn\, Facebook\, and Twitter\n\nAll sponsor benefits included in First Light Friend\n\n\n\n$200 First Light Friend\n\nLogo on First Light registration page of the Chamber Website\n\nLogo on the First Light website\n\nFree Host Registration at any level\n\n\n\nQuick Facts:\n\n\n\nFirst Light is a free community event\, where everyone is welcome.\n\n\n\nFirst Light 2020: 1\,000 total website sessions on the First Light website\, with 741 unique visitors.\n\n\n\nBenefits from Chamber's social media marketing as well as cross promotions from other participating businesses.\n\n\n\nEach participating business gets a marketing kit with graphics and language to share. X-ALT-DESC;FMTTYPE=text/html:
About First Light
\n
\nFor decades Brookline has celebrated &ldquo\;First Light Holiday Celebration.&rdquo\; Prior to the pandemic\, this family-friendly event was hosted in our business districts from 5:00 to 8:00 PM to usher in the winter holidays. Individuals and families visited 50 businesses where they enjoyed live entertainment\, got giveaways\, and sampled food. Visit the First Light website!
\n
\nLast year we could not gather in businesses due to health concerns. The Chamber moved First Light to an online platform. This year\, though many are vaccinated\, young school age children are not\, and comfort levels vary. We&rsquo\;re hosting a hybrid of online\, in-business in-person\, and outdoor community gathering.
\n
\nParticipating businesses are responsible for developing their own programming. Hosts must register and fill out the host registration form by the November 1st deadline.
\n
\nFor Entertainers
\nAre you a Brookline performance group or entertainer? Would you like to participate in First Light but you'\;re not sure where? Fill out this spreadsheet with your information to be matched with a host business!
\nWindow Decorating Contest
\nDeadline: Tuesday\, November 16th
\nTo participate:
Take a selfie at your favorite business'\; decorated window
\nPost on Instagram\, Twitter\, or Facebook and tag the business and use #FirstLightBrookline
\nPrizes:
\n\nBlog feature on Discover Brookline
\nRecognition on the Chamber'\;s Social Media pages
\nGifts cards! Including a facial at Dream Spa Medical in Coolidge Corner
\nWould your business like to contribute a gift card for the Window Decorating Contest?
\n\nWe'\;ll advertise your business here. Just contact: Debbie@Brookline Chamber.com by Friday\, October 22nd\, or send the gift card to: Brookline Chamber of Commerce\, 251 Harvard Street\, #1\, Brookline\, MA 024446
\n
\n \;
\nOptions for Business Participation (something for everyone!):
Online offering (like last year)
\nOnline offering and host in person at your business
\nOnline and represent your business at a table at the outdoor gathering
\nOnline\, host in person at your business\, and presence at the outdoor gathering
\n \;
\n\nSponsorship Options:
\n
\n$2\,500 &ndash\; First Light Leader
\n50 words about your business on First Light registration page
\n50 words about your business on First Light website
\nFeatured on Discover Brookline blog post about First Light
\nAll sponsor benefits included in First Light Friend - First Light Promoter
\n
\n$1\,500 &ndash\; First Light Promoter
\nLogo on Town Kiosk poster
\nLogo on TAB ads
\nAll sponsor benefits included in First Light Friend - First Light Fan
\n
\n$750 &ndash\; First Light Fan
\nLogo on promotional materials for First Light\, including Posters in businesses\,Soofa signs\, e-newsletters\, promotional graphics
\nTagged in social media: Instagram\, LinkedIn\, Facebook\, and Twitter
\nAll sponsor benefits included in First Light Friend
\n
\n$200 &ndash\; First Light Friend
\nLogo on First Light registration page of the Chamber Website
\nLogo on the First Light website
\nFree Host Registration at any level
\nQuick Facts:
\n
\nFirst Light is a free community event\, where everyone is welcome.
\n
\nFirst Light 2020: 1\,000 total website sessions on the First Light website\, with 741 unique visitors.
\n
\nBenefits from Chamber&rsquo\;s social media marketing as well as cross promotions from other participating businesses.
\n
\nEach participating business gets a marketing kit with graphics and language to share.